Marketing support that fits your business
You might need help working out what to do next. You might have a specific project that needs getting off the ground. Or you might need someone experienced to lead your marketing.
I’ll work with you in a way that fits where your business is right now and help you get where you want to be.
Marketing strategy
Best for businesses that:
know they need to do more with marketing but aren't sure where to start.
need a fresh pair of eyes on what they're already doing.
Get clarity on where to focus
If marketing feels a bit scattered, or you're not sure where the biggest opportunities are, I can help you take a step back and put some structure in place.
I’ll look at where you are now, what you’re trying to achieve, who your customers are and what is (and isn’t) working. From there, we can build a clear, practical plan focused on the things most likely to make a difference.
This could include:
Marketing audits and reviews
Marketing and growth strategy
Customer and competitor research
Channel and budget planning
Customer journey and funnel analysis
Measurement and reporting
One-off projects
Don't see exactly what you need? Just ask.
I have broad experience and have worked across many different sectors and industries over the last 18+ years.
I can help, I will. If I can't, I'll tell you.
Expertise when you need it
Sometimes you know what needs doing, you just need a bit of help to make it happen.
I can support a specific project, working alongside you, your team, and existing suppliers.
That might mean finding new ways to reach customers, improving what happens after someone becomes a lead, setting up better reporting, launching a campaign or fixing a part of your marketing that you feel isn't performing as well as it should.
Projects could include:
Customer acquisition and lead generation
Paid advertising
CRM and email marketing
Customer retention and lifecycle marketing
Campaign planning and delivery
Conversion optimisation
Marketing measurement and dashboards
Digital and subscription growth
Marketing Leadership
Best for businesses that:
need experienced marketing leadership but aren't ready for (or don't need) a full-time Head of Marketing.
need an extra pair of hands to achieve growth targets.
Fractional Marketing Director support, without the full-time hire
If your business needs more than a one-off project, I can become an ongoing part of your team.
That could be a few days a month providing advice and direction, or more hands-on support taking responsibility for your marketing and keeping things moving.
I can help set the priorities, manage activity, work with your agencies or freelancers, keep an eye on performance and make sure marketing stays connected to what the business is trying to achieve.
Depending on what you need, I can help with:
Setting and managing your marketing plan
Prioritising where to spend time and budget
Managing campaigns and activity
Briefing and managing agencies or freelancers
Supporting or mentoring existing team members
Tracking performance and reporting on results
Bringing marketing into wider business decisions
Identifying and testing new growth opportunities
Not sure what marketing support you need?
That's totally fine.
You don't need to come to me with a polished brief, or know exactly which marketing service you're looking for. Tell me a little about your business, what's working, what's frustrating you and what you're trying to achieve.
We can start there.